Acquisition · Market profile
Boise, ID.
Is Airbnb profitable in Boise? Hand-compiled market profile — regulation, economics, saturation.
ADR (avg)
$173
Occupancy
63%
RevPAR
$109
In-depth analysis
Should you buy an STR in Boise in 2026?
Yes, for buyers who want a true low-regulation entry point and are willing to operate in a more saturated, lower-ADR market than the headline Idaho narrative suggests. Boise is Tier-C on saturation — the gold-rush years are over. ADR around $173 with 63% occupancy produces RevPAR around $109, which is respectable but not extraordinary.
The reason to consider it anyway: Idaho’s state preemption of municipal STR bans means the regulatory floor is unusually stable. The risk is at the HOA, not the city.
Regulation: where the city stands
- Idaho state law (Idaho Code 55-2705) preempts municipalities from outright banning short-term rentals. Cities may impose reasonable safety and tax regulations, but cannot prohibit STRs entirely.
- City of Boise requires standard business registration and lodging-tax collection (state 6% + Greater Boise Auditorium District tax + 2% travel-and-convention tax in some zones). No license cap, no permit waitlist.
- HOA risk is the real story. Many newer Treasure Valley subdivisions have CC&R restrictions banning STRs at the association level. State law does not preempt HOA covenants.
- Ada County (unincorporated) has its own rules — typically still permissive.
See the City of Boise short-term rental information for current registration steps.
The market by the numbers
| Metric | Boise | Coeur d’Alene | Salt Lake City |
|---|---|---|---|
| ADR | $173 | $188 | $156 |
| Occupancy | 63% | 63% | 65% |
| RevPAR | ~$109 | ~$118 | ~$101 |
Boise’s numbers are pedestrian compared to resort markets. The investment case is the regulatory floor + the urban-growth demand base, not headline yield.
Submarkets that matter
- Downtown Boise / North End — walkable, character housing, strong business-travel and event base. Higher ADR, more competition.
- Boise Bench / Vista — older neighborhoods, lower acquisition cost, more local demand than destination tourism.
- West Boise / Meridian / Eagle — newer subdivisions, highest HOA-restriction risk. Verify CC&Rs before offer.
- Bogus Basin corridor (foothills) — niche ski-adjacent demand, thin inventory.
The 3 mistakes buyers make here
- Skipping the CC&R review. A new-build with no HOA STR ban today may not stay that way — and many already prohibit STRs outright.
- Assuming the boom-year numbers still apply. They don’t. Tier-C saturation means new operators face real competition, not blue-ocean demand.
- Underestimating winter occupancy drag. Boise’s tourism calendar is genuinely seasonal — December and January are thin.
What to do next
- Pressure-test specific-property economics in /comp-analyzer/.
- Market-level score: /market-score/.
- Financing model: /dscr-loan-calculator/.
- Year-one capital needs: /year-1-cash-needs/.
Not investment advice. HOA covenants are property-specific — always pull the CC&Rs before offer.
Related
Last reviewed · Estimated — community-sourced · Population 235,684
More tools across the STR cluster
STR Host
Analyzing: profit, RevPAR, break-even.
Visit
STR Ops
Running: turnover, dispatch, smart locks.
Visit
STR Guests
Optimizing: house rules, welcome books, AI replies.
Visit
STR Listing Audit
Auditing: title, photos, amenities, reviews.
Visit
STR Manuals
Scaling: operator manuals & SOPs. Paid.
Visit